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About Arcate Labs

The Story

Arcate Labs started with a simple observation: most of the work in digital marketing shouldn't be manual.

We were building SEO sites and spending half our time on things that had nothing to do with strategy or creativity — moving data between systems, formatting content, building the same page structures over and over, compiling reports. So we started automating it.

First it was our own workflows. Then it was the entire site-building process. Then clients started asking if we could automate their stuff too.

Now we're a development studio that builds automation systems across industries — with SEO as our sharpest vertical. We're based in Wisconsin, we work remotely, and we build things that run themselves.

What We Believe

Build systems, not dependency.

Our goal is to give you something that works without us. If you need us forever, we built it wrong.

Automate the boring parts.

Humans should do creative, strategic, judgment-heavy work. Machines should do everything else.

Ship, then improve.

A working system today beats a perfect plan next quarter.

"Without data, you're just another person with an opinion."

— W. Edwards Deming
This quote shaped how we build everything →

Our Stack

The tools and platforms we use to build and deliver automation systems.

Project Management

Asana

Automated project workflows that assign tasks, set deadlines, and notify the right people. Projects move forward even when you're not watching.

Monday.com

Custom work dashboards that surface what matters. Automated status updates replace the weekly 'where are we on this?' email chains.

Jira

Enterprise-grade issue tracking for engineering and ops. Sprint planning, backlog grooming, and release management — structured and automatable.

ClickUp

All-in-one project management with docs, goals, and time tracking. One tool where your team can actually consolidate instead of sprawl.

Trello

Visual task boards that keep everyone aligned on priorities. Your team always knows exactly what to work on next — no guesswork, no status meetings.

Notion

Docs, databases, and wikis in one place. Your team's knowledge base, project tracker, and SOPs live together instead of scattered across tools.

Basecamp

Simple project management for teams that don't want complexity. Message boards, to-dos, schedules, and file sharing without the bloat.

Smartsheet

Spreadsheet-style project management for teams that think in rows and columns. Automations, dashboards, and Gantt charts built into the grid.

AI Assistance & Integration

Claude

Anthropic's AI assistant for analysis, writing, and complex reasoning. We integrate Claude into workflows for document processing, summarization, and decision support.

ChatGPT

OpenAI's conversational AI for content generation, brainstorming, and customer-facing interactions. We pipe it into your tools so your team doesn't need to copy-paste.

Google Gemini

Multimodal AI that reads documents, images, and data so your people don't have to manually process and re-key information.

Perplexity

AI-powered research assistant that pulls real-time data from the web. We use it for competitive analysis, market research, and knowledge pipelines.

AI Development & Coding

Claude Code

AI pair-programming that ships features in hours instead of days. We use it to build automations, integrations, and internal tools at speed.

Cursor

AI-native code editor that understands your entire codebase. We build and iterate faster because the AI sees context, not just the current file.

Python

The backbone of our automation scripts — turning 6-hour weekly tasks into one-click workflows that run themselves.

GitHub

Every code change is tracked, reviewed, and deployed automatically. No more emailing ZIP files or wondering who changed what.

Automation & Integration

n8n

Self-hosted workflow automation that connects your apps and moves data between them — no more dragging and dropping files between platforms.

Make

Visual automation builder that syncs your CRM, email, and project tools. Data flows where it needs to go without anyone lifting a finger.

Zapier

Quick-connect glue between 5,000+ apps. New form submission? It's already in your CRM, Slack, and spreadsheet — automatically.

Google API

Custom integrations that pull and push data across Google Workspace, so reports build themselves and calendars stay in sync.

Frameworks

React

We build interactive dashboards and tools that replace clunky spreadsheets — giving your team real-time data without the copy-paste.

Astro

Lightning-fast marketing sites that load instantly. Your content team updates copy in a CMS, and the site rebuilds itself.

Next.js

Full-stack apps with built-in auth, APIs, and server rendering — so your team gets polished internal tools, not another spreadsheet.

TypeScript

Catches bugs before they ship. Fewer production fires means your developers fix problems before customers even notice.

Infrastructure

Vercel

Push code, it's live in seconds. Zero-downtime deployments mean your team ships confidently without scheduling maintenance windows.

DigitalOcean

Scalable cloud servers that grow with your business. We handle the infrastructure so your team focuses on the product, not the plumbing.

Cloudflare

Global CDN and security that keeps your apps fast and protected. DDoS mitigation and SSL happen automatically — one less thing to worry about.

Docker

Consistent environments from laptop to production. No more 'it works on my machine' — every deploy is identical and reproducible.